Customer Acquisition and Retention Strategy
CUSTOMER ACQUISITION AND RETENTION
Attract and retain customers, at scale
Are you struggling to consistently attract new customers and keep your existing ones engaged? A Customer Acquisition and Retention Strategy will provide you with a comprehensive plan, to bring in new business and foster lasting loyalty and maximise customer lifetime value.
Build sustainable growth operations
Our customer acquisition and retention strategies will identify your ideal customer, help you craft compelling offers, and build relationships that encourage repeat business—so you grow your customer base and ensure long-term profitability.
Our strategies support:
-
Target Audience Definition
-
Lead Generation Campaigns
-
Conversion Funnel Optimisation
-
Customer Relationship Management (CRM)
-
Loyalty Programs and Retention Marketing
Drive predictable customer revenue channels
Unlike short-term tactics, strategic acquisition and retention delivers sustainable growth that compounds over time. By focusing on both ends of the customer lifecycle, you build a resilient business model.
-
Acquire High-Value Customers
-
Increase Customer Lifetime Value (CLTV)
-
Improve Customer Loyalty & Advocacy
-
Reduce Churn/Cancellations
With a Customer Acquisition and Retention Strategy, you’re not just selling—you’re building profitable relationships that compound over time.
Outperform your competitors
In today’s competitive landscape, customer experience is king. Our strategies are built to give you a competitive edge where it matters most: in satisfaction and long-term revenue.
-
Attract the Right Customers
-
Create Engaging Customer Journeys
-
Personalise Communications
-
Build Loyalty That Fuels Growth
While others focus solely on new sales, you’ll build a robust, customer-centric business that acquires, nurtures, and retains—today and over time.
Determine if this is right for you
This service is ideal for businesses that want to optimise their sales funnel, reduce churn, and build lasting relationships. It’s a great fit if you’re struggling to acquire leads, retain customers, or want to increase CLTV.
Perfect for teams needing CRM strategy, loyalty program development, or shifting from transactional to relationship-based growth.
Acquisition results can be seen in weeks to months. Retention results, such as increased CLTV, typically emerge over 3–12 months as relationships strengthen.
Acquisition brings in new customers. Retention keeps them engaged and loyal. Both are essential to long-term success.
Yes, we can recommend, implement, or optimise CRM systems tailored to your business goals.
We track KPIs like CAC, CLTV, churn rate, repeat purchase rate, NPS, and lead-to-customer conversion.
Yes, we customise strategies for both B2B and B2C—focused on your specific market needs.
We’ll audit your current systems and refine or enhance them to better meet your acquisition and retention goals.
Ready to chat?
Book 30 mins with us, for free
Curious about what it’s like to work with us? Get to know us better.